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The advertising campaign “It’s Not Gone” has been strategically timed to coincide with the launch and preliminary stages of the solid waste management plan review process. The objective is to have the audience stop and rethink the simple act of throwing away items. The images that will appear in this ad campaign are dramatic and the messaging is centred on how garbage can affect us after we think it’s “gone”. The goal is to create awareness and educate the public that what is tossed out in the garbage has consequences for our environment, for our community and for us. For more information
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Join the Comox Strathcona Waste Management service by stopping and rethinking the simple act of throwing away items.
